IGNOU BTMC 136 Solved Assignment Download 2021

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This is a Core Course for students who have opted program BAVTM under IGNOU BTMC 136  Tourism Marketing 2020 – 2021 With CBCS Pattern.

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IGNOU BAVTM SOLVED ASSIGNMENTS 2021 have been uploaded. IGNOU University Assignment of BAVTM Program of New Session BAVTM Student Assignment Questions can be downloaded from this page. Students must download compulsory assignments. With which he can give term and exam.

To get good marks in the exam, Read Study Material  and Solved The Assignment carefully With The Properly.


Course Code BTMC 136
Course Name Tourism Marketing
Language English & Hindi

Download IGNOU BTMC 136 Assignment 2020-2021


Tutor Marked Assignments
Course code: BTMC-136
Total marks: 100

Assignment A
Answer the following in about 500 words each.

1. Explain the elements of Marketing Mix in brief. 20
2. What are the factors influencing pricing decisions? Explain with the help of examples 20

Assignment B
Answer the following questions in about 250 words each.

3. Describe the four major components of Holistic Marketing Concept. 10
4. Enumerate and explain the components of the Promotion Mix? 10
5. What is the importance of Physical Evidence as a P of Tourism Marketing? 10

Assignment C
Answer the following questions in about 100 words each.

6. What are the demographic variables used for segmentation? 6
7. Explain the Tourism Product Life Cycle with examples 6
8. What are the major sale Promotion tools? Explain with the help of examples 6
9. Discus the levels of Tourism Planning 6
10. Write short notes on any two of the followings. (2 X3 =6)
a) Positioning Methods
b) Brand Architecture
c) Destination Marketing Organizations (DMOs)






Important Note For Writing The BTMC 136 Assignment.

  • Write all the assignments with your own hand.

  • Do not write to anyone else in a quick affair. This assignment can also be cancelled.

  • The weight of IGNOU assignment is: 30% in total marks, so take this carefully.

  • Submit the assignment to the teacher of your learning center before due date.

  • Use only foolscap size writing paper (but not of very thin variety) for writing your answers.
  •  Leave 4 cm margin on the left, top and bottom of your answer sheet.
  • Your answers should be precise.
  •  Solve Part A, Part B and Part C of this assignment, and submit the complete assignment answer sheets within the due date.


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What is Last Date of IGNOU BTMC 136 Assignment Submission ?

  • For July Session Admission  : 15th April Session
  • For Jan Session Admission   : 15th October Session

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